Extended Reality (AR/VR) Development Services

With the dawn of extended reality, customers and decision-makers are thinking about their purchases in fundamentally new ways. With the right augmented reality (AR) and virtual reality (VR) technologies on your side, you can provide your customers a reality-bending experience, and find new ways to accomplish your goals.

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What Is Extended Reality (AR/VR)?

Extended reality refers to technology that provides users with an experience that alters, extends, or reconstructs the “reality” they experience. Often incorporating both sights and sounds, extended reality can transport users to new worlds or modify how they see the “real” world around them.

The notable examples of extended reality are augmented reality (AR) and virtual reality (VR). In augmented reality, users make use of glasses, screens, or other devices that provide an overlay of new visual or sonic elements over the reality. In virtual reality, users are fully immersed (usually with the help of a headset) in a new visual and auditory experience. You may also hear of a “mixed reality” (MR) experience, which hybridizes AR and VR.

Depending on your goals, you can use extended reality to showcase new products, guide users on virtual tours, inform the public about a physical environment, or provide a pure entertainment experience. There’s almost no limit to what you can do.


Extended Reality Development Services

Our extended reality development services include:

  • Augmented reality development
  • Virtual reality development
  • Product design consultations
  • AR/VR technology consultations
  • Extended reality product setup and deployment
  • Extended reality integration in existing systems

How to Choose an Extended Reality Developer

Your extended reality experience’s quality and reception will depend on the quality of your extended reality developer, as well as the partnership you choose to form with them.

Your most important considering factors should be:


Our Extended Reality Development Process

At DEV.co, we understand that every extended reality development project is unique. That’s why we follow a guiding process to help us develop the right product for each partner.

Are you interested in improving your business or nonprofit organization with extended reality? Or do you have more questions about how AR and VR can benefit you? Contact DEV.co today for a free quote, or a free consultation!

Our Development Process

  • 2015Understanding

    Background details
    Vision & values
    Target personas
    Stakeholder insights
  • 2016Research & Discovery

    Customer research
    Competitive analysis
    Expert audits & insights
    Current market positioning
  • 2017Strategy

    Story & personality
    Market opportunities
    Positioning & messaging
    Creative brief development
  • 2018Creative

    Logo development
    Graphics standards
    Verify function
    Messaging framework
  • 2019Deliver & integrate

    Brand book & styleguide
    Print integration
    Online & mobile
    Further brand extension